Tata Curvv: The Curvv first created a buzz when Tata Motors showcased this as a concept. And now, as it finally heads to Indian roads in production guise, it is quite evident that Tata is no longer playing safe.
More than just another SUV in the stable, the Tata Curvv is a glimpse of the direction the brand is heading in: slim, tech-savvy, and bold.
Tata Curvv price in India, key specifications, features, and other details Slotted between Nexon and Harrier, the Curvv is Tata’s response to the increasing popularity of futuristic crossovers with coupe-like design and advanced features. Love it or lust after it, the Curvv has a lot to offer.
Coupe-inspired Looks for Standout Appeal
First up, what sets the Tata Curvv apart is its fastback coupe form. This one stands out in a sea of boxy SUVs.
The Curvv rides on eye catching four-directional LED light bars on both ends, the sloping roofline, aggressive LED DRLs, chunky wheel arches and sharp lines and creases all give the Curvv a modern aggressive look.
It has just enough of a contemporary edge without losing the rugged DNA for which Tata is known. The design feels like a happy medium of sportiness and brawn, which is refreshing in the compact SUV realm.
High-Quality Interiors, Tech-Heavy
Step inside the Curvv and immediately you can see that Tata is playing in a different league. The cabin is plush and minimal, and futuristic.
The dashboard design is neat, and centred around a large touchscreen infotainment system (up to 12.3 inches on top models), digital instrument cluster, and a touch-based climate control panel, which contribute to the modern look of the cabin.
The materials feel upmarket: Soft-touch surfaces, layered textures and ambient lighting combine to make an upscale experience.
The flat-bottomed steering wheel, rotary gear selector and panoramic sunroof (presumably on higher trims) do nothing but add the premium feel.
Expect connected car tech, over-the-air (OTA) updates, wireless Android Auto and Apple CarPlay, voice commands, and perhaps even Level 2 ADAS features on top trims — Tata isn’t pulling any punches this time around.
Engine Choices: Petrol, Diesel and EV May Follow suit
Desired to be produced with at the tata curvv is likely to be launch with the new 1.2-litre turbo petrol sourced from the will also be an offer of a diesel unit, lifted off the nexon based 1.5-litre unit.
Both manuals and DCT automatics will also be available, to cater to a larger demographic of buyers.
But the real twist? Tata also has plans to introduce the all-electric iteration of the Curvv soon after the debut of the ICE (internal combustion engine) model.
That decision should give you a sense of Tata’s commitment to electric mobility, and that could make the Curvv a game-changer not just in ICE segment, but also in the EV space.
Pros:
Unique coupe design is a standout in the marketplace
Interior is loaded with high-tech features Futuristic and high-tech interior design
Expected to present a range of powertrain options, likely including electric
Heavy Tata grade build quality and safety oriented principle followed by Tata.
ADAS and connected features to be advanced tech we might see ago between.
Cons:
Rear headroom could be tight because of the sloping roof-line
Unproven (in the market) new engine, realibility yet to be seen
Price can get rather high, especially for the upper echelon editions
Less boot space than ‘normal’ SUVs
Tata Curvv: Final Verdict
The Tata Curvv is a courageous move—for Tata Motors and for the Indian SUV market. It grabs the practicality of an SUV and meshes it with a coupe’s good looks and the next-level technology of a future-ready tech.
It has a few compromises — not least on the practicality front — to its name, but it more than counterbalances those with what it has to offer in the looks, features and performance department.
If you’re the kind of person who wants a belter that has all the creature comforts and safety features of a modern car then the Tata Curvv is definitely worth a look.
It’s not just an SUV—it’s Tata’s way of saying that it is ready for prime time, globally, one turn at a time.